An infographic that the user could personalize to describe their experience with IBD diseases, and spread awareness by sharing the final graphic on social media. Working closely with the developer (Joel Vixie), I created graphics that could easily be swapped dynamically for whichever options the user chose, along with considerations for text layout and character limits.
The project was an overwhelming success, and has been used annually in both Awareness Week and World IBD Day efforts in various iterations since it was created in 2017.
Initially I created a couple of social media stickers for Awareness Week 2019. They were widely used by the Foundation’s audience on social media, and I was then asked to expand on the series. They were eventually also used for merchandise (shirts, green bags, pop sockets, and plushies) to raise funds for the Foundation.
Collection of animated stickers.
“EMR” stands for electronic medical record. I worked with developer Joel Vixie to create the interface for a searchable information database. We were to make it as painless as possible for doctors to find and share the information with their IBD patients (via PDF or Word download).
EMR Tool search results.
Supporting pages for the EMR tool.
Digital ads (9 sizes created) for the Take Steps event.
300x250 digital ad.
728x90 digital ad.
Charity Dynamics isn’t known for creating print collateral for clients, but the Foundation needed some print assets for a lobbying day in DC. I have experience creating print assets, so I was asked to create a map, table tents, and a flier for the event.
Images taken while at the 2017 DC event. (image credit: Crohn’s and Colitis Foundation)