WEBPAGE DESIGN: Find a Retailer
Working within the existing identity and web design of Hustler Turf's redesigned website, I created webpage designs for a new Find a Retailer page. I was directed to keep it as simple and straight-forward as possible. This project included UX direction for the developer, detailed below.
To start the process, you have to enter your country first. The ZIP field appears when you select United States. If you chose a country aside from the USA, it basically skips to a version of screen three (below). You have to complete each step in order, otherwise the next fields/menus remain inactive.
"BUY" and "SERVICE" buttons have different dropdown menus appear below after one is selected. The "FIND NOW" button does not appear until you have made selections in the previous drop down menus.
Elite Dealers stand out from the chain stores (Lowe's) with an ELITE emblem to the right of the address container. The activated location marker turns yellow in both map and list when clicked in either area.
WEBPAGE DESIGN: Newsroom
Working within existing identity, I redesigned the look of their newsroom blog.
Newsroom blog reel for recent media coverage.
Interior blog page design.
ICONOGRAPHY FOR INFORMATIONAL FLYERS
Here's a small series of icons I created for Hustler print work. Unfortunately I cannot show the actual completed pieces since it's not public-facing work, but these were fun!